The Times reports

Jimmy Wales, the founder of Wikipedia, the online encyclopaedia, is set to launch an internet search engine with amazon.com that he hopes will become a rival to Google and Yahoo!

Mr Wales has begun working on a search engine that exploits the same user-based technology as his open-access encyclopaedia, which was launched in 2003.
 
The project has been dubbed Wikiasari — a combination of wiki, the Hawaiian word for quick, and asari, which is Japanese for “rummaging search”.

Mr Wales told The Times that he was planning to develop a commercial version of the search engine through Wikia Inc, his for-profit company, with a provisional launch date in the first quarter of next year